Chapter 8 product services and branding
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Chapter 8 product services and branding
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- Copyright © 2010 pearson education, inc chapter 8 - slide 2 product, services, and branding education, inc chapter 8 - slide 21 product and service.
- Chapter 8: product decisions in decisions on producing or providing products and services in the the physical product, packaging, labelling, branding.
- 1) we define a _____ as anything that can be offered to a market for attention, acquisition, use, or consumption and that might satisfy a want or need.
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